Tag: branding


There have been a few recent developments in Chinese eco-marks (my term for marks used in connection with green goods or services), both in China and in the United States. Starting with by far the weirdest news item, a small Read more…


Just as new patent filings can indicate the direction technology is moving, trademark application data can reveal trends in branding. This is the idea behind the Dechert law firm’s Annual Report on Trends in Trademarks (created and produced by Glenn Read more…


According to KPMG’s Cleantech Report Card, British Columbia (BC) may be the third largest cleantech cluster worldwide. The Canadian province has had a carbon tax since 2008 and its government became carbon-neutral in 2010. BC sits on enormous natural gas Read more…

Skip to toolbar