A new advertising campaign was launched by the Sierra Club recently as part of their Campuses Beyond Coal Campaign, designed to show that while college students accept all manner of filthy things, some are just too dirty – like coal!
The long-term aim of the campaign is to successfully shut down or replace campus coal plants. The ad campaign targets schools in 11 states that are currently reliant on coal fueled power sources.
Check out one of their cool little clips below.