Though Smart Water offers equal or potentially greater benefits than Smart Energy, Smart Water isn’t getting equal coverage.
It’s been a great year for the Smart Grid. Entrepreneurs, venture capitalists, analysts, journalists, and regulators can’t stop talking about it. Experts are competing to project greater market potential. Zpryme puts the Smart Appliance market alone at $15.2 billion by 2015, Lux Research talks about $15.8 billion, Cisco estimates the overall opportunity at $100 billion and Pike research uses a whopping $200 billion figure.